FACETASM x THE WOOLMARK COMPANY

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The Woolmark Company announce a two-season partnership with renowned Japanese fashion label FACETASM for the development of its Fall/Winter 18/19 and Spring/Summer 19 wool-rich offerings, ahead of its show at Paris Men’s Collection. Both capsule collections will be Woolmark-certified.

The partnership marks the beginning of a long-standing relationship where The Woolmark Company will continue to work closely with and support FACETASM’s design team, which has already viewed The Woolmark Company’s sourcing guide The Wool Lab, drawing on the most innovative fabrics and yarns for the upcoming collections and connecting the design team with the wool supply chain.

FACETASM founder/designer Hiromichi Ochiai traveled to Australia with the support of The Woolmark Company to visit the source of Merino wool, experiencing wool-growing properties first-hand and gaining invaluable insight and inspiration for his future collections.

I saw how much the sheep farmers have loved the sheep, nature and their own land over generations,” said Ochiai of his trip to Australia. “It was such a precious experience for me to actually talk to farmers and experience how Merino wool is produced. Although so far I had seen Merino wool only at the fabric stage, through this visit I learned it is actually based on so much love and history. I would like to deliver the story behind Merino wool and incorporate this invaluable experience into my creations. I believe Merino wool is an essential ingredient for the brand to move onto the next step in its creation and I think this collaboration with The Woolmark Company is a great opportunity for the brand to expand even more.”

Wool has been an integral part of the label’s collections since its launch in 2007, highlighting the versatility of the fiber and its position as the premier ingredient in luxury apparel. Its unique creations are deeply rooted in Tokyo’s edgy street culture, quickly garnering global praise.

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